Since 2004, Ciao Bambino has played a central role in inspiring and enabling families to explore the world. We have witnessed time and time again how travel challenges and transforms families, offers a broader lens to our diverse, multicultural world, and extends education beyond the classroom. After living through the COVID-19 pandemic and the radical loss of travel, it’s clear that there is truly no substitute for the value and impact of in-person connections and experiences. We also learned that global communities are more deeply connected to one another than ever.
COVID-19 has affected the travel and tourism sector in an unprecedented way, inspiring and empowering us to think about our future and to take action. As we’ve engaged with our partners across the world via Zoom, we’ve discussed the new urgency behind our collective responsibility to preserve cultural heritage and support economic opportunities while protecting our planet from over-tourism.
Purposeful travel is more important than ever.
The crux of the challenge going forward is that tourism done well is vital to the health of the global economy. The World Travel and Tourism Council lists 1 in 10 jobs worldwide in support of the travel and tourism sector. This sector accounted for more than 10% of the global GDP in 2019, making it one of the world’s largest industries. Given that tourism has this significant influence and impact, we recognize that purposeful travel is more important than ever. Our goal at Ciao Bambino is to be a role model in our industry’s global recovery as we work hard to enable travel to be a powerful force for good.
We’re putting our money where our mouth is! We are thrilled to announce our social impact and sustainability charitable giving program at Ciao Bambino that offsets the carbon footprint created by travel, while finding ways to accelerate the social impact created by preserving and empowering the communities we visit as we celebrate diversity and inclusion. Ciao Bambino is partnering with two thoughtfully vetted non-profit organizations and donating $30* per completed trip from our quarterly profits to the organization specified by each family who travels with us.
*Trips valued at $5,000 and up taken from June 1, 2021 to March 31, 2022 qualify for the $30 per trip charitable giving program.
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This is a challenging time for our clients given the uncertainty around the spread of coronavirus, particularly for those with near-term travel plans in impacted areas. We’re working with our suppliers on being flexible with their booking conditions, and enabling families to postpone travel to a later date without a penalty, when possible. Likewise, given the unpredictability around destinations that may be impacted in the future, we’re helping clients planning new trips and understand ways that they can protect themselves until the situation improves. We are ready to help our clients work through questions and concerns.